EA wants console price cuts
In an interview with Reuters, EA CEO Larry Probst said he’s looking forward to seeing some more console price cuts and is waiting for the next generation of consoles to be arriving.
In an interview with Reuters, EA CEO Larry Probst also said he expected industry leader Sony Corp. to make a decision in the next 30 to 45 days on whether to cut the price of its PlayStation 2 console again this fiscal year.
The timing of the next generation of consoles from Sony, Microsoft Corp. and Nintendo Co. Ltd. has been closely watched since it is expected to kick-start the next growth cycle in the industry. Sony’s PS2 launched in late 2000 and Microsoft’s Xbox and Nintendo’s GameCube came in late 2001.
“We will know when we begin to get first-generation development systems, because typically we get our hands on those about two years before launch,” Probst said, speaking at the company’s headquarters after its annual shareholder meeting. “So if they start showing up in the fall of this year, then we can pretty confidently predict it’s 2005.
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