“Spider-Man 2″ teaser trailer to launch Monday
The “Spider-Man 2″ teaser trailer will launch Monday, two days before its theatrical debut with “Lord of the Rings: The Return of the King.” Below are the details from a press release:
Culver City, CA, December 11, 2003 ? With early excitement building towards its July 2, 2004 release, Columbia Pictures in association with Marvel Studios announced today that the first theatrical teaser trailer for Spider-Man® 2 will premiere online, exclusively at Yahoo!, streaming to fans around the world beginning on December 15 at 12:01am EST.
Fans everywhere who visit the Yahoo! front page will be able to click on the Spider-Man banner and experience a top-quality stream of the film’s teaser trailer.
“This will be the first wave of our global launch for one of the most anticipated films of 2004,” said Geoffrey Ammer, President, Worldwide Marketing for the Columbia TriStar Motion Picture Group. “The worldwide demand for images and materials from Spider-Man 2 is nearly insatiable and, given that such a large segment of the opening weekend audience for the first film was influenced by our interactive campaign, what better way to reward that loyalty than by sharing these exclusive images with fans around the world on the Internet. Thanks to our solid relationship with the people at Yahoo!, we are taking full advantage of our capability to host this global premiere for the enjoyment of our fans worldwide.”
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