Box Office – ‘Earth Stood Still’ Opens with $12 Million
It clearly won’t do the business everyone over at Fox hoped it would, but The Day the Earth Stood Still opened with just under $12 million on Friday, easily enough to win its opening day, according to Box Office Mojo. We set a bar in the mid-40s for it on Thursday, and while it’s possible the sci-fi remake could get to $40 million, the odds are definitely against it.
Deadline Hollywood Daily reports that the film’s audience ratings put it at a C-, which means word of mouth is likely to suffer as the weekend progresses. Can the film hit $100 million in the U.S.? Possibly, but I wouldn’t say it’s a sure bet. They say bad reviews don’t really affect a big movie like this; people see what they want to see. But with a shaky economy, you have to wonder if the blockbusters that don’t curry favor with critics have a harder time.
I felt it would open quickly and decline early, but I overestimated its value on Friday by about $4 or $5 million. I had a pair of 17s followed by a 12 to add up to $46 million; if it follows the percentages based on the Friday total, it will get to about $32 million.
The rest of the box office is not too bountiful. Four Christmases, Twilight, Bolt, and Australia round out the top five with collective earnings under $10 million.
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